In this show case I would like to introduce you to Andy Black. I specifically asked Andy if he would star in my showcase because I knew he had been working on ‘product creation’ some time ago. Well. things have taken on a new twist!
Communication – Emails
Customer service plays a huge role in whether or not we will do business with someone again. Therefore when it comes to our own customer service we really do need to understand exactly what our customers want and need from us.
Take a look at this infograph showing data that proves how effective email marketing still is. There are also suggestions on how to improve conversions further.
You have probably heard or noticed if you use gmail, that Google is no longer blocking images as their default setting. This means that if you use images in your email campaigns your subscribers who use gmail will actually get to see them now!
Are you sure that your emails are getting to your subscribers? Today there are so many automatic spam filters in place that you could find that your great email gets lost in the spam folder.
When you write your email campaign you have to know what it is you are aiming for. What action you want your subscribers to take. It has been said that it takes on average 7 messages before someone takes action and makes a purchase. So how can you implement that in your email campaign?